Product brands have mojo because they are manufactured a certain way and that way is a guidepost to the consumer. This works for products and stores, as The Retail Doctor Bob Phibbs explains in his most recent blog.
Max Armstrong is joined by Steve Bridge on the desk this week. They kick off with a reports on the China tariff situation, then hear about the omnibus spending bill and later Max Armstrong gets a look at antique potato harvesters.
The Working Ranch Cowboy’s Assn. (WRCA) and Wrangler have entered into a partnership agreement to make Wrangler the official jeans and shirts of WRCA.